About Us


Hello from Once Kids

We are soulful, design-obsessed, playful, and sustainable. We are building toys that help kids build a belief in themselves. We believe in believing. Believing that kids learn to believe in themselves through the toys they play with. Believing that boys don’t just want to play video games and that girls like superheroes too. That aligning with a cause can be much more impactful for future generations. We are building a toy company that all of us can believe in. Once Kids. For Always. 


The Environment

Once Kids products are made from environmentally friendly wood, biodegradable, and a renewable resource. At Once Kids, we understand the role plastic plays in children's toys today. We created Once Kids to develop natural heirloom quality toys that are both safe for the environment and nontoxic to our kids. The ONCE stands for Organic, Natural, Charitable, and Eco-friendly.


Protecting our Oceans

Each year 8 Million Metric Tons of plastic enters the world's oceans, drastically altering the delicate balance for marine life. Over 80% of this ocean plastic originates from land based sources. If nothing is done to combat the flow of ocean plastics into waterways and the sea by 2050 there will be more plastics in the ocean than fish. We can't let this happen! Once Kids is excited to announce the Ocean Conservancy as our corporate partner to directly aid in the cleanup of plastic from our oceans. Putting a dent in ocean plastic isn't something that can be done alone. We will be contributing 1% of Total Sales directly to the Trash Free Seas Alliance®.