Hello from Once Kids.

Once Kids is a sustainable toy brand started in 2014. We created Once Kids because of the gap in the market between sustainable and plastic toys. Most sustainable toys were not as “cool” as plastic toys. Consumers purchase plastic toys due to the high detail and functionality that create an advanced play experience, but most are not aware of the impact they play in our environment. Wooden toys have always had heirloom quality traits but lacked modern design and advanced functionality. 

We took that as a challenge to develop toys in a sustainable medium that were not only hip but cool to play with in today’s modern age. Toys that inspired kids to be creative and personalize their play. Toys that were just as fun, but also created awareness for the environment we live in. Toys that would build a belief in kids today. We accomplished this in the development of Once Kids. As we were all once kids and remember the positive impact that toys had on our life. We defined our core competencies by ONCE, which stands for Organic, Natural, Charitable, and Environmentally friendly. Organic and Natural resources are used in the creation of our products.

We selected FSC certified solid wood and bamboo as a medium for its biodegradable properties. Natural non-toxic water based paints to applicate color and bring to life. We created Charitable partnerships to aid in contribution and educate our consumer on the impact of toys today with our environment. We infuse products such as felt, recycled from plastic bottles to aid environmental cleanup. Our toys are for both kids today or those that once were. 

We built a brand that all of us could believe in!

Our Impact


Once Kids understands that everything we produce has an impact on the people and environment around them, so let’s make it a positive one. We selected impactful partnerships to aid in our mission to protect our planet around our forest and oceans. One Tree Planted® restores our forests, creates a habitat for biodiversity, and makes a positive social impact around the world. We plant one tree with every purchased product. Ocean plastic pollution is also a massive problem on a global scale. Once Kids helps save our oceans by limiting the production of  plastic. Once Kids focuses on the real-world collaboration to stop the flow of plastics into the ocean. Marine debris is one of the greatest threats our ocean faces, but luckily it is an issue with which we can all play a part in the solution. Have you ever walked along a beautiful beach and been surprised to find a piece of plastic at your feet? And the problem goes deeper than what you’re seeing on the beaches. Scientists estimate that more than 11 million metric tons of plastics are entering our ocean every year. If we don’t act now, there could be a pound of plastic for every 3 pounds of fish in the ocean within the next decade. Once Kids has been at the forefront of protecting our Oceans for more than 8 years. Trash in the ocean has serious consequences for all of us, but there is hope. With your help, we can solve the ocean plastic crisis together.


Biodegradable blocks are not just important but protect our earth and the habitat we live in. Did you know that over 150 Billion plastic blocks are produced every year that will never leave our planet? Of course most people might not discard but what about their kids or their kids' kids. Once lost or discarded, no matter where they end up in the trash, landfills, most all will make their way to our oceans. Plastic is non-biodegradable which means it will never break down to benefit our environment. Instead it breaks into microplastic which resembles food for our ocean wildlife. This is detrimental to them. In fact a mere multiplication of production year after year of non-biodegradable plastic is now consuming our planet. There are regions of the world that will not allow plastic now due to the amount of non-decomposing waste they have in their landfills. This is not just a need or a want to make a change or a marketing ploy, but a call to action for our kids and their kids to take back our environment and educate consumers the roles plastic plays. We can no longer stand by and contribute to the degradation of our planet. Our mission is to create an impact, a change, to provide hope that 200-300 years from now our planet has birds that fly, fish that swim, and wildlife thriving. With your purchase you have joined the Once Kids mission to Create Wonder, Inspire Creativity, and Build Responsibly while protecting our Planet.